You’ve got a DYNAMITE idea for a new product and you can’t wait to get started on it – or maybe you already have. Then it happens: You see that someone else has beaten you to the punch and released a very similar product just last week. What should you do? At this point many … Read more

It’s a mantra you’ve heard time and time again – write great, interesting, exciting, sharable content. But what if you’re in a boring niche? Or working for a boring client in a boring niche? How do you get readers excited about mundane topics like locksmiths or plumbing, or even icky topics like personal injury lawyers … Read more

There’s a ferocious killer that halts success more than anything else. This one success killer has ended the hopes and dreams of countless entrepreneurs. No, it’s not the lack of a great idea, inadequate funding or not knowing how to pull it all off. So… What is it?… It’s waiting to get started. Waiting for … Read more

It’s important to realize that with the exception of creating a video purely for entertainment purposes (cute kitten videos fall into this category) or simply to inform, in nearly every video you make, you are selling something. Oftentimes you’re selling a click. You want them to click a link in or below the video that … Read more

One of the hazards they never bother to tell you about when you become an online marketer is brain fog. You know what I mean… you’ve been sitting at your computer for 10 minutes or 10 hours when you realize your brain is moving slower than a herd of turtles stampeding through peanut butter. And … Read more

At the risk of stating the ridiculously obvious, Internet Marketing is changing. Just because you’re making money today won’t guarantee you’ll still be making money tomorrow. There are the obvious examples: Possum, Penguin, Fred and what not. But then there’s new regulations, new technologies, changing interests and priorities of consumers, more competition (sometimes bad, sometimes … Read more

You know it’s smart marketing to place a signature file in your emails, in forum posts (where allowed), and at the end of guest blog posts and so forth. But what is your sig file saying about you? That you’re boring? That you and your business look like every one of your competitor’s businesses? Or … Read more

Personal question: Is it possible that you already know everything you need to know to be successful online – but something other than knowledge is holding you back? If it’s as simple as the mechanics of online marketing – setting up websites and so forth – you can always hire someone to do that part … Read more